As the regional capital, Jyväskylä is an attractive location for businesses and new inhabitants. The region offers high quality of life in a safe environment, with beautiful natural surroundings and urban living combined. Well-functioning services for people of all ages along with diverse education opportunities create an attractive and youthful atmosphere in the region.

Jyväskylä's image is strong, and the city has been ranked as being the most comfortable living environment and the best place in Finland for children to grow up. (Taloustutkimus Oy: Survey of relocation in Finland 2008)

Jyväskylä is currently the seventh largest city in Finland with more than 130 000 inhabitants. It is thus large enough to offer plenty of possibilities for both business and leisure and, simultaneously, the security, serenity and co-operative spirit of a small community.

The city is rich in culture and provides versatile events, including sports, and numerous options for recreation. The positive development is expected to continue while Jyväskylä remains as one of the most attractive cities in Finland.